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    Sunday,February 28th, 2010

    Virtual Attendees are Real People Too! - 5 Mistakes with Hybrid Events

    Last week I attended two conferences simultaneously, one in Cancun, Mexico (MPI Meet Different) and the other in Santa Clara, Ca. (Virtual Edge Summit)  Such is the life of a virtual traveler!  While I certainly missed the face2face interaction at both events, the experience of navigating two conferences at the same time was [...]

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    Monday,January 18th, 2010

    Does Partnership Align With 'New Normal' for Doing Business?

    Are you doing business with someone you refer to as a “partner?”  I hear business people use this word in conversation frequently, declaring they are working as partners, or in partnership with one organization or another.  What does the word “partner”mean to you?

    I researched, from some online resources, definitions for the meaning of [...]

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    Friday,January 8th, 2010

    Events and Social Media 2010 -- Changes Comin' On

    This article was my contribution to the recent Ebook, “Social Media For Events 2010:  7 Event Experts Weigh In On The Year Ahead Of Us,” created by Lara McCulloch-Carter.

    In 1982 a Grammy Award winning country/southern rock band, called “Alabama,” released a new song that, when heard nowadays, seems almost prophetic.  Here’s a short [...]

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    Wednesday,November 25th, 2009

    A Collaborative Blog Post: Part Two — Event Pro’s What’s Priority Focus in 2010?

    Yesterday I published Part One of a series of posts generated by an experimental use of Google Wave.  For the details of the overall project please click here to read the article. To recap, I developed five “hot topic” business questions and invited several colleagues to respond to them in a Google Wave [...]

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    Tuesday,November 24th, 2009

    A Collaborative Blog Post: Part One — Successes of 2009!

    Earlier this week I published an article introducing a new project idea of mine;  to write a blog post utilizing Google Wave as the creation platform.  For those of you not aware Google Wave is a new web 2.0 application still in its beta testing phase.  Its greatest strength, initially, seems to be [...]

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    Saturday,November 21st, 2009

    Why Customer Advocacy Is Important For Your Business!

    Have you reached into the hearts and minds of your customers?  This is an essential component of becoming customer centric … especially if the products and services you offer are complex and supported by customer interfaces spread out among various units within your organization. (From Customer Advocacy, a whitepaper published by  Customer Centricity, [...]

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    Sunday,November 8th, 2009

    Goodbye to Status Quo — A New Way For Business !

    Are you a “glass half full” or a “glass half empty” person?   That overused cliché is most likely irritating to some of you.  Reality is this idiomatic expression is a useful litmus test to understand optimism vs. pessimism.  How a person views the world and his/her experiences most certainly drives his/her response to [...]

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    Saturday,October 31st, 2009

    Navigating Currents of Changing Event Demands — Why Bother?

    I remember, as a young boy scout, my first canoe trip on a real river.  Our troop’s destination was the lower section of the mighty St. Croix River which forms 125 miles of the border between Minnesota and Wisconsin.

    The St. Croix, while a popular recreational river, is very wild and scenic.  Flowing through [...]

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    Tuesday,October 27th, 2009

    Hybrid Events — What is the Revenue Model?

    In August I published an article entitled “Hybrid Events — Whats All the Buzz?”  Interestingly that article generated more interest than any I have written since I started this blog in April.  The concept of incorporating Hybrid events into conferences is gaining a lot of traction across the Meetings and Events industry.

    In the [...]

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    Sunday,September 27th, 2009

    Economic Recovery & Events – Roll the Dice?

    Recently I had an interesting conversation with my friend and client Lisa Thornton, of ACUTA (Association for Communications Technology Professionals in Higher Education).  Our discussion was centered on the impact of the current economy on conference attendance.  Like many organizations, ACUTA has experienced a measurable decline in attendance at each of their (4) [...]