Wednesday, October 6, 2010

How to Kickstart a Killer Blog in 7 Days: October 13 Webinar Preview

Are you an aspiring blogger, but don’t know where to begin?  Or, do you already operate a blog, but want to take it to a higher level?  As I mentioned to you in yesterday’s blog article, Lara McCulloch (aka @ready2spark in Twitter) is rolling out a webinar series aimed at helping folks start and grow their online businesses.

The first of these webinars is entitled “Kickstart a Killer Blog in 7 Days.” It will be held on Wednesday, October 13, 2010 from 12:00 PM – 1:30 PM (ET).  Earlier this week I was treated to an advance preview of the webinar.  I wasn’t disappointed, as I was very impressed with its flow and strength of information.

Lara artfully presents a complete top to bottom 7-day plan for setting up a blog for success.  The program’s components are well articulated, comprehensive, and easy to understand/follow.  There were some really solid takeaways from her presentation and here is a taste:

Key Learnings

Focus (Day 1) — A successful blog begins with thinking very carefully and thoroughly about what your vision is of what you wish to accomplish.  Investing this time to get yourself laser focused on where and how to direct your energy will help pave the way for successful results.

Positioning (Day 2) — I was particularly interested in Lara’s suggestions regarding how to craft a “positioning statement” to convey to potential readers the intent and focus of a blog.  She suggested the components outlined below as a means of developing that framework.

Personality (Day 6) — Many of the most successful blogs have very distinct and unique personalities.  It is well worth a blogger’s time and energy to reflect upon their persona, and then model their blog design after that.   This approach will create a more personal connection with readers, and help give the website a unique and recognizable brand identity.

Who Will Benefit From This Webinar?

If you are looking for a kickstart to your blogging efforts, or a healthy boost to a blog already under development, I believe it would be well worth your time to attend this Ready2Spark webinar.  Here are the registration details:

  1. Click here to reach the registration site
  2. If you register by 11:55pm tonight you automatically qualify for the early bird registration rate of $64.99, a $20.00 savings off the standard rate.
  3. After 11:55pm tonight the first ten (10) McCurry’s Corner readers will still qualify for the early bird rate by entering the following code into the “Discount Code Field” of the registration page:   Type MCCURRYSCORNER

In the spirit of full disclosure, I do have an affiliate marketing relationship with Ready2Spark.  However, I also want you to know that if I did not believe in the high quality of this webinar, I would not recommend it.  If you do choose to attend I look forward to receiving your feedback regarding your experience.

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